Top Reason Consumers Distrust Brands When Providing Their Personal Info Articles

Jebbit Distrust Brands Personal Info Aug2021

US adults rate which of the following most causes them to distrust a brand when providing their personal information:

  • “Brands asking for too much information”
  • “Public data scandal”
  • “Experiencing ‘creepy’ advertising”
  • “Confusing privacy policies”
  • “Inaccurate information used in marketing to me”

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