Topic “Buzziness” Among Insights Suppliers Articles

The percentage of insights suppliers who do/use each of these now or who plan to use them:

  • Storytelling & data visualization
  • Agile research/methods/approaches
  • Data integration
  • Automation/research automation
  • Artificial Intelligence (AI)/Machine Learning
  • New approaches to CX/UX design
  • Marketplaces (such as for sample, talent, software, etc.)
  • Alternatives to panel samples (e.g. social media, Mechanical Turk)
  • Attribution Analytics and Single Source data
  • Blockchain applications

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