The percentage of US consumers ages 16-35 who agree with the following:
- “When shopping for beauty and skincare products online, I am more likely to buy brands/products I have used before (as opposed to trying something new) than I am when I am shopping in-store”
- “When shopping for beauty and skincare products online, I spend more time researching before buying than I would if I was shopping in-store”
- “I am more likely to use beauty and skincare products when working in an office than I am when working remotely/at home”
- “I have bought more beauty and skincare products online (rather than in-store) over the last six months than I did previously”
- “I usually put on make-up if I know I am going on video calls”
- “I spend more time on my skincare routine when I know I am going to be wearing a mask that covers most of my face”
- “I have bought more beauty and skincare products over the last six months than I did previously”
- “I spend more time applying eye make-up when I know I am going to be wearing a mask that covers the rest of my face”