US Mobile App Discovery Methods

November 22, 2019

This article is included in these additional categories:

Advertising Trends | Creative & Formats | Cross-Media & Traditional | Digital | Mobile Phone | Social Media | Tablet | Word of Mouth

Among US smartphone or tablet owners ages 13+ who have downloaded any apps, the percentage who discover them through the following methods: searched the app store; top list in the app store; via family or friend; mobile ad in browser or app; via comment or review on social media; via a website; news/print review/TV show; ad on TV or print or billboard.


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