US Mobile App Discovery Methods

November 22, 2019

This article is included in these additional categories:

Advertising Trends | Creative & Formats | Cross-Media & Traditional | Digital | Mobile Phone | Social Media | Tablet | Word of Mouth

Among US smartphone or tablet owners ages 13+ who have downloaded any apps, the percentage who discover them through the following methods: searched the app store; top list in the app store; via family or friend; mobile ad in browser or app; via comment or review on social media; via a website; news/print review/TV show; ad on TV or print or billboard.

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US Mobile App Discovery Methods

This article is included in these additional categories:

Advertising Trends | Creative & Formats | Cross-Media & Traditional | Digital | Mobile Phone | Social Media | Tablet | Word of Mouth

Become a smarter marketer.

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CMOs: Tenure Discussion Should be Nuanced

How Important is The Top Search Result on Google?

Close to 1 in 4 Americans Ages 50+ Plays Video Games Every Day

2023 Started Off with Improved Podcast Ad Performance

B2B Buyers Report Evaluating More Brands During the Purchase Journey

Insights Professionals Take on More Roles, Report Greater Impact

How Are B2B Marketing Teams Responding to Layoffs and Budget Cuts?

Advertisers and Publishers See the Promise of First-Party Data, But Whose?

Non-Profits Sent More Emails Last Year, but Email-Driven Revenues Declined

Customer Marketing Is A Key Priority for B2B Marketers This Year

Half of American Adults Have Listened to a Podcast in the Past Year. Who Are They?

Marketers Look to Improve Their Content Personalization Efforts

Gender, Age Skews in TV & Video Ads Are Global in Nature

Marketers Are Concerned About the Impact of AI Chatbots on Content Discovery

So How Many Millennials Are There in the US, Anyway? (Updated)

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US Mobile App Discovery Methods

This article is included in these additional categories: Advertising Trends | Creative & Formats | Cross-Media & Traditional | Digital | Mobile Phone | Social Media | Tablet | Word of Mouth

Become a smarter marketer.

Success!

View our privacy policy here

Pin It on Pinterest

This article is included in these additional categories:

Advertising Trends | Creative & Formats | Cross-Media & Traditional | Digital | Mobile Phone | Social Media | Tablet | Word of Mouth