Why US Shoppers Buy Higher-Priced Items Online Articles

US adult shoppers cite the reasons that have driven them to buy a higher priced option online when choosing between similar products:

  • “A brand name you trust”
  • “Reduced shipping cost”
  • “Quicker delivery”
  • “Better product images or videos”
  • “No-hassle returns”
  • “Information about ingredients, sizes, etc.”
  • “It was the first product listed”

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