Listeners Say They’ll Take Their Podcasts with Video
Podcasts appear to be evolving to a video-based medium as opposed to an audio-only one.
Top Online Newspaper Groups – May 2010
June 18, 2010
This article is included in these additional categories: Magazines | Newspapers
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9 in 10 Media Agency Pros Recommend Clients Try New Digital Media Channels
Agencies recommend their clients spend more on retail media this year, but also see costs rising.
Who Do We See and Hear in TV & Video Ads?
Marketers’ obsession with youth is certainly prevalent in video ads.
CMOs Look to Hire Growth Marketers Amid Market Pressures
Paid media and social commerce professionals are also in demand.
The Public’s Trust in Advertising Practitioners Improves, Remains Low
Just 15% of adults rate advertising practitioners’ honesty and ethics as “high” or “very high.”
What Data Do Marketers Use for Personalization – And How Much Access to It Do They Have?
Most agree they have access to all the data they need, but they’re not fully confident in their access.
CDP Users Look to Improve Efficiency and Return on Marketing Spend
Data security and privacy/compliance are important criteria when selecting a CDP.
Few B2C Marketers Have A Data Clean Room
Just 1 in 5 marketing leaders report having a data clean room, though more are planning to have one.
Which Digital Platforms Are Marketers Prioritizing for Investment This Year?
2023 looks bright for TikTok and Google, and less so for Twitter and Snapchat.
Media Agencies Expect Increase in YouTube Investments This Year
Agencies – especially Big 6 agencies – are more likely to see YouTube as a CTV platform than a social media one.
Which Social Media Platforms Are the 50+ Age Group Using?
Facebook is still the most commonly used, while Instagram adoption is growing.
US Consumer Technology Sales to Dip This Year
Spending on tech services – such as audio, video, gaming, and apps – will grow and comprise almost one-third of industry revenues.
Where is Technology Proving Most Valuable in Account-Based Marketing?
Technology is proving important in executing and measuring account-level ad campaigns as well as measuring account engagement.
![Holiday 2022 Data Hub [Updated]: Results Recap](https://www.marketingcharts.com/wp-content/uploads/2022/12/NRF-Holiday-Retail-Sales-2002-2022-Jan2023-300x167.png)
Holiday 2022 Data Hub [Updated]: Results Recap
Retail sales during the holiday period ended up falling a little short of expectations, per the NRF.
Here’s How Marketers Are Planning to Use AI to Improve CX
Marketing leaders are looking to AI to predict customer behavior and needs.
These Are the Most Popular Podcast Genres Among Women
Most young female podcast listeners first tuned in as a result of seeing podcasts on social media.
US OOH Advertising Recovery Continues
Apple was the top-spending brand on out-of-home ads in Q3 2022.
Home Broadband Penetration Rises to Almost 9 in 10 US Households
The growth in penetration in 2022 was the fastest going back at least a decade.
Changing Customer Journeys Are Impacting CX Strategies
Marketing leaders are far from reaching maturity in CX coordination across departments.
Marketers Want Their Tech Stacks to Help Improve CX. How Well Are They Doing?
Only 1 in 8 strongly agree that their stack facilitates their ability to improve the customer experience.