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Social Media Marketing Still Lacks Strong MetricsMarch 31, 2008

Companies are adopting social media as a marketing tool, but they are struggling to find effective metrics, writes Paul Gillin (author of?The New Influencers)?in a report issued by the Society for New Communications Research (SNCR). “New Media, New... READ MORE

Top Canadian Web Rankings Issued for February 2008

Google Sites, having grabbed the?top position in Canada for the first time in January, maintained that lead in February, according to comScore World Media Metrix data.?Meanwhile, traffic to Canadian websites in the tax category jumped 17% to approximately 3... READ MORE

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