Jan 29, 2010 | Analytics, Automated & MarTech, Brand Metrics, Retail & E-Commerce, Social Media
An online coupon for free shipping at Kohl’s and a printable coupon for 20% off a total purchase at Gap were the most popular coupons in December 2009, according to [pdf] coupon aggregator RetailMeNot, which recently released its coupon data report for the...Jan 29, 2010 | Analytics, Automated & MarTech, Boomers & Older, Men, Women, Youth & Gen X
More than half a century after beginning his acting career, tough guy icon Clint Eastwood was America’s favorite movie star in 2009, according to the Harris Poll from Harris Interactive. Eastwood displaced Denzel Washington, the most popular US movie star in...Jan 29, 2010 | Analytics, Automated & MarTech, Brand Metrics, Email, Retail & E-Commerce
During 2009, top online retailers substantially increased the volume of promotional emails they sent subscribers, according to Chad White, research director at Responsys and author of the Retail Email Blog. Top online retailers sent an average of 132 promotional...Jan 29, 2010 | Analytics, Automated & MarTech, Boomers & Older, Business of Marketing, Mobile Phone, Paid Search, Retail & E-Commerce, Technology, Youth & Gen X
Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: Bango Reports that 83% of Brands Remain in the Dark about Mobile Campaign...