Americans Watch 31.2B Online Videos in March ’10

More than 180 million US internet users watched 31.2 billion videos in March 2010, according to the comScore Video Metrix service. Google’s Reign Continues Once again, slightly more than four of every 10 online videos viewed in the US in March 2010 were viewed...

Inbound Marketing Costs Less

Marketers who spend more than 50% of their lead generation budget on inbound marketing channels report a significantly lower cost per sales lead than those who spend 50% or more their budgets on outbound marketing channels, according to the “State of Inbound...

Behind the Curve: Week Ended April 30, 2010

Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: US Homes Add More TV Sets Starbucks Plans Major Marketing Push More than Half of...

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