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B2B Marketers Have Little Social Media EngagementMay 28, 2010

Almost 60% of B2B marketers have little or no engagement in social media, according to a recent study by digital marketing firm White Horse. B2B Marketers Less Engaged than B2C The results of “B2B Marketing Goes Social” indicate that while some... READ MORE

Smartphone Owners Lead Daily Mobile Web Access

Smartphone owners, men, and consumers younger than 40 are most likely to access the internet via mobile phone at least once a day, according to a survey by ABI Research. Half of Smartphone Owners Access Web Daily Overall, ABI Research data indicates that... READ MORE

Summer Travel Plans on the Rise

An increasing number of consumers plan to engage in leisure travel this Memorial Day weekend and summer, according to a new survey from Deloitte. Consumers Remember Memorial Day Travel Option Almost one-third of respondents to the Deloitte survey (31%) said... READ MORE

‘Behind the Curve:’ Week Ended May 28, 2010

Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: We Just Can’t Quit You, Facebook (or can we?) Nearly 9 out of 10... READ MORE

Top 10 Sports Websites – April 2010

Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million US internet users. Hitwise measures more than 1 million... READ MORE

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