Aug 31, 2010 | Analytics, Automated & MarTech, Boomers & Older, Data-driven, Media & Entertainment, Retail & E-Commerce, Social Media, Technology, Youth & Gen X
US adults 50 and older have increased their social networking use from 22% to 42% in the past year, according to data from the Pew Internet & American Life Project. Half of Adults 50-64 Use SocNets Half (47%) of internet users ages 50-64 and one in four (26%)...Aug 31, 2010 | Analytics, Automated & MarTech, Asia-Pacific, CSR & Environmental, Data-driven, Europe & Middle East, Food & Restaurants, Global & Regional, Retail & E-Commerce
A conscious decision to treat oneself is the leading reason global consumers do not eat healthily, according to new data from The Nielsen Company. Treating, Time Leading Barriers to Healthy Eating Four in 10 (41%) global consumers say they don’t always eat...Aug 31, 2010 | Analytics, Automated & MarTech, Automotive, CPG & FMCG, Data-driven, Magazines, Media & Entertainment, Promotions, Coupons & Co-op
For the first time in nine quarters, both total magazine pages and rate-card-reported revenue posted gains during Q2 2010, according to Publishers Information Bureau (PIB). Q2 Ad Revenue Grows 5.7% During Q2 2010, magazine rate-card-reported advertising revenue closed...Aug 31, 2010 | Analytics, Automated & MarTech, Automotive, Data-driven, Media & Entertainment, Radio, Technology
Satellite radio and navigation systems are becoming increasingly prevalent in new vehicles as consumer interest in high-tech features continues to grow, according to the J.D. Power and Associates 2010 U.S. Multimedia Quality and Satisfaction Study. Two-third of New...