Apr 28, 2011 | Analytics, Automated & MarTech, Data-driven, Media & Entertainment, Pharma & Healthcare, Social Media, Technology, Women, Youth & Gen X
Of online US moms who say they often share health news on the web, 94% often share personal news online, according to data collected in January 2011 by Lucid Marketing. Results of “How US Moms Share and Spread Information” indicate the only other category...Apr 28, 2011 | Analytics, Automated & MarTech, Brand Metrics, Data-driven, Media & Entertainment, Men, Mobile Phone, Retail & E-Commerce, Social Media, Technology, Telecom, Women, Youth & Gen X
Almost eight in 10 (77.9%) US online video viewers are white, according to [pdf] data collected in November 2010 by The Nielsen Company. Hispanics represent the second-largest ethnic market for online video consumption, representing 12.1% of online video viewers....Apr 28, 2011 | Agency Business, Analytics, Automated & MarTech, Asia-Pacific, B2B, Brand Metrics, Creative & Formats, Data-driven, Europe & Middle East, Financial Services, Global & Regional, Local & Directories / Small Biz, Staffing, Uncategorized
The most popular growth strategy for mid-market (annual revenues $50M – $1B USD) companies in the US this year is domestic target market expansion, according to a survey conducted by Deloitte in February 2011. Results from “Mid-market Perspectives: 2011...Apr 28, 2011 | Financial Services, Retail & E-Commerce, Uncategorized
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise sample of 10 million US internet users. Experian Hitwise measures more...Apr 27, 2011 | Analytics, Automated & MarTech, Data-driven, Email, Media & Entertainment, Personalization, Retail & E-Commerce, Social Media, Technology, Women
Facebook and email are the two dominant forms of online communication used by US moms, according to data collected in January 2011 by Lucid Marketing. Results of “How US Moms Share and Spread Information” indicate slightly more than nine in 10 moms use...