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Top 10 Cable TV Engagement, Week of Nov 12-18, 2012November 30, 2012

Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average percentage of the program viewed, divided by the... READ MORE

40% of Hispanics Are Under 21 Years of Age

Of the major races and ethnicities in the US, Hispanics are by far the youngest on average, according to new figures released by the US Census Bureau. A whopping 40.1% of Hispanics were under 21 years old in 2011 – compared to 28.6% of the population... READ MORE

Most Americans OK With Ad-Supported Internet Content

At 27%, just over one-quarter of 18-64-year-old online Americans would be willing to pay a reasonable fee to watch completely advertising and commercial-free online content, according to [download page] Ipsos online survey results released November 2012.... READ MORE

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