Three of Four Searches in UK Conducted on Google Sites

August 7, 2008

This article is included in these additional categories:

Europe & Middle East | Paid Search | Search Engine Optimization

Google Sites slightly increased their lead in June as the most popular search property in the UK to 75.3% of all search queries, followed by eBay (5.5%), Yahoo Sites (4.3%) and Microsoft Sites (3.4%), according to a comScore?analysis.


AOL LLC’s acquisition of UK social networking property expanded its share of search queries to 2.3%, edging out (2.2%) for sixth place.

Other findings from June 2008:

  • Some 3.9 billion total searches were conducted in the UK during the month.
  • 31 million UK internet users conducted at least one search.
  • UK searchers conducted an average of 124 searches per searcher during the month, or 4.1 searches per day.

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