Source: The Diffusion Group (TDG)
Notes: These results differ from other pieces of research showing live TV dominating online video in terms of consumption, even among youth. The sample (broadband users) may play a part in that, although 80% of 18-29-year-olds now have broadband access.
About the Data: Based on a survey of 1,671 adult broadband users who view video on TV.
Related: Are Young People Watching Less TV?