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This 43-page study, containing 36 charts, details the audience breakdown of several major traditional and digital media types, by age group, household income and race/ethnicity.
Summary: Learn about approaches to demand gen, channels & tactics, strategy, sales & execution, and much more in this 7th annual survey of demand gen marketers.
The Consumer Trends Index (CTI) brings the voice of the consumer to life and sheds light on what U.S. consumers expect from your brand as they look to make decisions with their wallet.
The top resource for free Marketing research, white papers, reports, case studies, magazines, and eBooks.