It’s been a peculiar and let’s say it – in many ways forgettable – year. Like everyone, marketers have had to adapt on the fly, adopting new sales models and shifting their priorities. Although some of the charts in our new deck feature research fielded before the pandemic really struck the US, they point towards some new trends that will likely stick and highlight some other constants. So check out the most popular charts with our B2B audience during the first half of this year, with valuable data covering a range of topics including content marketing, demand generation, account-based marketing, and more.
Head on over here to download your copy of the deck. Thanks again for trusting us for your marketing data needs.
We’d also like to thank our sponsor – Activate Marketing Services – for their support of this deck. Activate’s marketing services are built on a simple premise: marketers get better prospect engagement and higher conversion when they connect directly with their target audience. Check them out here – your pipeline’s going to love them.