Source: American Customer Satisfaction Index (ACSI) [download page]
Notes: Customers continue to be report significantly higher satisfaction rates with credit unions (an index score of 85 on a 100-point scale) than with banks (76), according to the ACSI’s latest report on the industry. As for insurance, life (80) and property and casualty (79) carriers outperform health insurance carriers (70) in satisfaction. In fact, the health insurance industry has the 4th-lowest index score of the 43 industries tracked.
Related: US Companies With the Best and Worst Customer Service Ratings
About the Data: The report is based on interviews with 6,819 customers, chosen at random and contacted via telephone and email between July 8 and September 7, 2014. Customers are asked to evaluate their recent experiences with financial services provided by the largest firms in terms of market share, plus an aggregate category consisting of “all other” – and thus smaller – companies.