NOTE: ‘Saturation’ is percentage of total movie pages viewed in the specified time period. ‘Change’ is rank change from the previous time period; if there were no page views to a specific movie in the previous period it is marked as not ranked (‘NR’).

The Average Brand Invests 3.8% of Revenues into Media. Is That Enough?
Digital display, social media, and linear TV are the most likely to be above-average at delivery on both revenue and brand metrics.