Google Search Share Climbs Still – Close to 71%

August 13, 2008

This article is included in these additional categories:

Financial Services | Media & Entertainment | Paid Search | Search Engine Optimization

Google continued to increase its market share of US searches, accounting for 70.77% of them for the four weeks ended July 26 – up 1.6 percentage points from June and more than 6 points, or 10%, from a year earlier -?Hitwise announced.

Yahoo Search, MSN Search and Ask.com received 18.65%, 5.36% and 3.53%, respectively, of US searches in July.

hitwise-search-engine-market-share-us-july-2008.jpg

The remaining 47 search engines in the Hitwise Search Engine Analysis Tool accounted for 1.69% of US searches.

Search Traffic to Key US Industries

Search engines – and among them Google – remain the primary way that internet users navigate to key industry categories:

hitwise-search-engine-traffic-to-key-categories-us-july-2008.jpg

From July 2007 to July 2008, Entertainment, Business and Finance, Sports, Online Video and Social Networking categories recorded double-digit increases in the share of traffic coming directly from search engines.

Explore More Articles.

Marketing Charts Logo

Stay on the cutting edge of marketing.

Sign up for our free newsletter.

You have Successfully Subscribed!

Pin It on Pinterest

Share This