Select Page

LoyaltyOne-Millennials-Hands-On-Rewards-Experiences-Oct2014Source: LoyaltyOne

    Notes: More than 8 in 10 US Millennials (18-29) report that they’d be more likely to shop with a grocer if they could redeem rewards or loyalty program points for a session or consultation with a chef or nutritionist, per LoyaltyOne’s research, with that figure being significantly above the overall general population sample average of 69%. Meanwhile, more than three-quarters of Millennials said that a session with a technician or software expert would motivate them to shop more at the electronics dealer offering it as a loyalty reward.

      Related: Millennials Willing to Switch Brands to Get More Loyalty Program Benefits

        About the Data: The question about being able to redeem rewards/loyalty program points for expert sessions or consultations was part of a survey LoyaltyOne conducted of 1,034 U.S. consumers in September 2014.

        Feel Like You're Always Playing Catchup?

        Stay ahead of the curve with our free newsletter. It’s fast. It’s factual. And it’s clear

        marketing charts logo

        Error: Please enter a valid email address

        Error: Invalid email

        Error: Please enter your first name

        Error: Please enter your last name

        Error: Please enter a username

        Error: Please enter a password

        Error: Please confirm your password

        Error: Password and password confirmation do not match