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The Definitive Resource for Understanding Media Audiences.
US Media Audience Demographics, 7th Annual Edition

Master your media strategy with this report!

Media is an essential part of American life. But life has been anything but normal. So who's listening to, watching, and reading what? 

This 54-page study details the audience breakdown of several major online and offline media types, by age group, household income and race/ethnicity.  

The report provides high-quality data and offers insights as to how media audiences are changing.

The study also presents an array of cheat sheets allowing for quick comparisons of media across demographic variables.

Media Covered:

1. Offline Media - Broadcast TV, Cable TV, Terrestrial Radio, National Newspapers, Local Newspapers, and Monthly Magazines  

2. Online Media - Downloaded/Streaming TV, Internet Radio, Magazine/Newspaper Websites  

3. Social Media
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Facebook, Twitter, LinkedIn, Instagram, Snapchat, Pinterest, and TikTok (new!)

The report details the audience composition (age, household income and race/ethnicity) of each of the above media. 

Purchase the study below! (Please click the button only once.)
MC-Audience-Demos-Report-Cover-2020

The 54-page report contains 45 charts and tables. (See a sample chart here.)  

You have the option to purchase just the PDF, or the PDF and a folder containing png images of all the charts and the Excel spreadsheets containing all of the underlying data used in the study. 

*You will receive an email containing a link to download the file(s). If you do not receive this email, please contact us at reports@marketingcharts.com*

Option 1: Just the PDF ($99)

Option 2: PDF + Charts & Data ($179)

Order Summary
Media Audience Demographic Study 2020 - PDF

Order Summary
Media Audience Demographic Study 2020 - PDF + Charts/Data

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