Q1 2015 Social Logins: Facebook Extends Overall Lead, Back on Top in B2B

April 13, 2015

This article is included in these additional categories:

B2B | Data-driven | Digital | Personalization | Social Media

Source: Janrain

Notes: Facebook, which in Q4 2014 looked in danger of surrendering its lead in social logins to Google, has widened the gap again in Q1, according to Janrain. With 45% market share, Facebook remained ahead of its only close competitor, Google (37%), with Twitter (5%) trailing. In the competitive B2B space, Facebook (35%) surpassed Q4’s leader LinkedIn (25%) for the top spot. No social network has owned the lead on B2B sites for consecutive quarters since Facebook did from Q3-Q4 2013.

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Q1 2015 Social Logins: Facebook Extends Overall Lead, Back on Top in B2B

This article is included in these additional categories:

B2B | Data-driven | Digital | Personalization | Social Media

Become a smarter marketer.

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View our privacy policy here

Likely Voters Report Influence of Out-of-Home Ads on Decisions

How Did Video Ad Completion Rates Fare Last Year?

Videogame Advertising Touted for Its Effectiveness

Marketers Say AI’s ROI Isn’t Just About Financial Gain

Where Does CX Fit on CEOs’ Agenda?

Americans’ Financial Situation Showing Small Signs of Improvement

Netflix is Still Viewers’ Favorite Streaming Platform

Inaccurate Information Roils B2B E-Commerce Sites

Advertisers Tout CTV’s Value Across the Funnel

Almost 6 in 10 Subscribers Have Canceled a Service Due to a Price Hike

Audience Engagement with Webinars Grew Last Year

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Q1 2015 Social Logins: Facebook Extends Overall Lead, Back on Top in B2B

This article is included in these additional categories: B2B | Data-driven | Digital | Personalization | Social Media

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This article is included in these additional categories:

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