- CBS was #1 among the Broadcast network rankings. ABC is #2.
- CBS’s Survivor was the #1 ranked TV show website among the broadcast networks.? CBS’s NCIS was the #2 most visited site followed by FOX’s America’s Most Wanted at #3.
- Moves among the top 25 websites included ABC’s Brothers and Sisters ranked #20 from #33

3 Points About Consumers and Direct Mail
The more distant the consumers’ relationship with the brand, the more direct mail is favored as a communication channel.